In search engine page results, everyone wants to be at the top position within your industry. In a country like the UAE, where the competition for Google’s ranking is very high, and it always remains a challenging task for experts to rank in top position. The way search engines such as Google rank these results can be mysterious, but the expert webmasters figured out a few ways to improve the ranking of SEO in Dubai and all across UAE in 2022.
Create Informative Content
You must have read on different sites that content is king, and in the case of improving Google ranking, it is assuredly king. Content plays a crucial part in SEO. Without it, Google won’t have information about your website and can’t help you rank in search engine page results. SO, it is essential to create informative and high-quality content that must be user-friendly. If you create quality content that is easy to understand, helpful for your audience, it will increase your online visibility and traffic of your site.
Check Your Site Speed
Site speed is an essential factor that helps you in Google ranking. It can affect your Google ranking by increasing a site’s bounce rate and dwell time. If your site speed is faster, it will count on a better user experience, or if it is slow, it is counted as poor user experience. Here are some best tools from which you can check your site speed.
- Google page speed insights
Use The Right Title Tags
Title tags play a vital role in search engine ranking. They are essential for both search engines and users because they assist them by giving an idea of what your page is about. So, it is necessary to use the proper title that is relevant to your content. The length of the title must be 50 to 60 characters and with the inclusion of a primary keyword.
Description tags play an important part in SEO. They do not directly impact your search engine ranking, but they indirectly impact ranking through click-through rate (CTR). So it is important to write reasonable description tags because it increases your CTR, which assists your site in ranking better in search engine page results.
Improve Site Architecture
Site architectures play a critical role in search engine ranking. Good website architecture ensures users and search engine crawlers can move easily through your website. Site architecture optimized for SEO is stunning and efficient for spiders to crawl. This assists them in discovering and displaying your content in the search engine results pages (SERPs).
Have A Mobile Or Responsive Site
Having a mobile or responsive site is necessary to rank in search engines because it provides a seamless experience to the buyers who are visiting your site from different devices. Your website needs to be a mobile responsive website because more than half of all web traffic comes from mobile devices. Therefore, Google prioritizes mobile page load speed as a critical factor when deciding your website’s search ranking, which is vital since 94% of organic search traffic comes from Google.
Use Keywords Naturally
Keywords play a vital role in ranking the content of a webpage in search engine results. So it is important to use them in an appropriate way so when a reader reads your content, it comes naturally. The keyword density in SEO should be 1.5%.
Using video on a webpage is the best strategy to rank higher in search engines. It is the evidence of quality content and gives a boost to your site, which allows more people to visit your website.
If you want to be in top results in Dubai and all across UAE, by implementing these eight ways, your ranking of SEO in Dubai will surely improve.